Bob Burg joins Kim on Author To Authority to talk about how you can give exceptional value in business and enjoy extraordinary results through the Five Laws that are the core concepts in The Go-Giver series.
He shows that companies both large and small that conduct their businesses “The Go-Giver Way” are not only of much greater value to their customers; they are also significantly more functional and profitable, as well.
Bob Burg is a sought-after speaker at company leadership and sales conferences sharing the platform with everyone from today’s business leaders and broadcast personalities to even a former U.S. President.
Bob is the author of a number of books on sales, marketing and influence, with total book sales of well over a million copies. His book, The Go-Giver, coauthored with John David Mann, itself has sold over 850,000 copies, and it has been translated into 28 languages.
His and John’s newest parable in the Go-Giver Series is The Go-Giver Influencer.
Bob is an advocate, supporter and defender of the Free Enterprise system, believing that the amount of money one makes is directly proportional to how many people they serve. He is also an unapologetic animal fanatic and is a past member of the Board of Directors of Furry Friends Adoption, Clinic & Ranch in his town of Jupiter, Florida.
Connect with Bob Burg online at TheGoGiver.com
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If you love the podcast, don't forget to check out Kim's book Author to Authority Volume 1. In it, she gives you a step by step guide on how to implement Authority Marketing in your business and gain the visibility you need to become the go-to person in your niche.
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