Ep 487 - The Hidden Secrets of Language with Steve Lowell

Steve Lowell is a renowned figure in the communication industry, celebrated for his proficiency in leveraging the power of language. As a multi-award-winning speaker and bestselling author, he has delivered over 3500 speeches and conducted 5000 seminars, sharing his expertise with more than half a million speakers globally. Lowell's perspective on the power of language in communication is that it should be abrupt, succinct, visual, emotional, and engaging. He underscores the importance of creating word pictures that plant a vivid image in the audience's mind and stir emotions. He advocates for fast and quick language to seize the audience's attention and leave a lasting impact. Lowell also emphasizes the importance of transferring emotions to the audience, making them feel the same way about the message as the speaker does. His experiences have shaped his belief that language is a tool to create a powerful and impactful connection with the audience, ultimately driving them to take action.