Welcome to the Author to Authority Podcast
Nov. 22, 2023

Ep 442- Understanding The Buyers Journey With Nate Morse

Nate Morse, a seasoned professional with a diverse background in various industries, including automotive, real estate, RV, and LinkedIn, is the founder of Apex Conversion, a company that assists online businesses in finding their ideal clients. Nate's perspective on the challenges and rewards of writing, publishing, and marketing a book is shaped by his own experiences. He acknowledges the mental exhaustion that comes with the creative process of writing and the vulnerability of sharing one's work. However, he also sees the potential rewards, such as establishing oneself as an authority in their niche and attracting more clients. Nate emphasizes the importance of understanding the buyer's journey and creating a targeted, well-edited book. He views marketing a book as a new challenge, but one that can be leveraged in the digital age. Join Kim Thompson-Pinder and Nate Morse on this episode of the Author to Authority podcast to delve deeper into these insights.

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Author to Authority
Nate Morse, a seasoned professional with a diverse background in various industries, including automotive, real estate, RV, and LinkedIn, is the founder of Apex Conversion, a company that assists online businesses in finding their ideal clients. Nate's perspective on the challenges and rewards of writing, publishing, and marketing a book is shaped by his own experiences. He acknowledges the mental exhaustion that comes with the creative process of writing and the vulnerability of sharing one's work. However, he also sees the potential rewards, such as establishing oneself as an authority in their niche and attracting more clients. Nate emphasizes the importance of understanding the buyer's journey and creating a targeted, well-edited book. He views marketing a book as a new challenge, but one that can be leveraged in the digital age. Join Kim Thompson-Pinder and Nate Morse on this episode of the Author to Authority podcast to delve deeper into these insights.

Episode Outline:
(00:05:43) The Battle of Perseverance in Book Writing
(00:13:28) The Power of Creating an Engaging Book
(00:16:13) Crafting Engaging Books with Actionable Solutions
(00:18:08) Crafting a Niche-Focused Bestselling Book
(00:22:42) Creating an Authentic Relationship Through Books
(00:28:01) Rewards and Challenges of Writing and Publishing
 
Bio:
Helping Coaches, Consultants, and Agencies get high-quality clients, consistently, on LinkedIn 🚀📈

Get my Amazon Best-Seller for free: "The LinkedIn High-Ticket Handbook". Bridge the gap between you and high-ticket clients using strategies, frameworks, and even AI.

 

If you love the podcast, don't forget to check out Kim's book Author to Authority Volume 1. In it, she gives you a step by step guide on how to implement Authority Marketing in your business and gain the visibility you need to become the go-to person in your niche.

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