Welcome to the Author to Authority Podcast

Episodes

March 27, 2024

Ep 495 - Find The "Hidden Gems" In Your Digital Analytics With Philip…

Philippa Gamse is a seasoned professional with over two decades of expertise in harnessing the power of digital analytics to aid small to medium-sized businesses. She places a strong emphasis on the importance of understanding the intricacies of analytics in …

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March 25, 2024

Ep 494 - The Art Of Customer Transformation With Chris Hood

Chris Hood is a distinguished keynote speaker and digital strategy thought leader with over three decades of experience in online development. He posits that customer transformation is a pivotal business strategy that involves understanding and adapting to the ever-changing needs …

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March 22, 2024

Ep 493 - How To See Risk As Opportunity For Accelerated Outcomes with…

Marty Strong, a Nebraska native with a robust career spanning from the SEAL teams to the corporate world, is a strong advocate of risk-taking in entrepreneurship. Marty's upbringing, coupled with his experiences in the military and the corporate sector, have …

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March 20, 2024

Ep 492 - How To Sanely Scale A B2B Service Company with Tanya Alvarez

Tanya Alvarez is an accomplished entrepreneur who began her journey by independently funding her first advertising agency in New York at just 25 years old. Despite personal health challenges, Alvarez's grit and determination led her to establish Owners Up, a …

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March 18, 2024

Ep 491 - Elevate Your Brand With Video Podcasting with Chris Andersen

Chris Andersen is a seasoned show host with a background in athletic training, who transitioned into content creation after encountering personal life events. His perspective on video content is that it's an invaluable tool for personal branding and business growth, …

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March 15, 2024

Ep 490 - Time Savvy Marketing For Busy Solopreneurs With Shelly Nieha…

Shelly Niehaus, with more than 20 years of experience across three different industries, is a recognized authority in marketing for solopreneurs. Her passion for marketing was ignited during her own entrepreneurial ventures, and now she specializes in assisting service-based businesses …

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March 13, 2024

Ep 489 - A New Way To Do Content Marketing with Mark Herschberg

Mark Herschberg is a seasoned professional, with a wealth of experience in software engineering, cybersecurity, and entrepreneurship. The mastermind behind the Brain Bump app, and the esteemed author of "The Career Toolkit: Essential Skills for Success That No One Taught …

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March 11, 2024

Ep 488 - Professional Sales Skills And Behaviors That Are Transferabl…

Josh Flower is a seasoned B2B sales professional with over 25 years of experience, who has recently ventured into entrepreneurship. His perspective on sales skills for entrepreneurs is shaped by his belief that many entrepreneurs struggle with selling due to …

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March 8, 2024

Ep 487 - The Hidden Secrets of Language with Steve Lowell

Steve Lowell is a renowned figure in the communication industry, celebrated for his proficiency in leveraging the power of language. As a multi-award-winning speaker and bestselling author, he has delivered over 3500 speeches and conducted 5000 seminars, sharing his expertise …

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March 6, 2024

Ep 486 - How To Consistently Meet With Your Ideal Clients From Linked…

James Donovan is a renowned expert in LinkedIn lead generation, particularly for accounting firms, and the founder of nine two media. His perspective on LinkedIn lead generation is that it is an invaluable tool for professional networking and establishing oneself …

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March 4, 2024

Ep 485 - How To Start And Grow Your Own Email List, So You Can Make M…

Tanya Brody is a seasoned copywriter with a unique focus on the effectiveness of email marketing. She believes that despite the common misconception of email marketing being outdated, it remains a highly effective tool in today's digital landscape. Drawing from …

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March 1, 2024

Ep 484 - Using Thought Leadership And Story To Grow Your Business Wit…

Danielle Harris is a seasoned marketing and messaging consultant with over a decade of experience, specializing in helping coaches and service providers attract their dream clients. From her perspective, the art of crafting compelling stories is a crucial element for …

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Feb. 28, 2024

Ep 483 - Experience Operating System (XOS) With Michael Hinshaw

Michael Hinshaw is a seasoned marketing professional and a master's degree holder in design who has made significant strides in the business world. He founded a firm serving private equity firms and investment banks in the late 1990s, and later …

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Feb. 26, 2024

Ep 482 - SEO Basics For YouTube With Atiba De Souza

Atiba de Souza is a seasoned coding and programming expert who transitioned from building large search systems for US government agencies to leading a video-first marketing agency. His perspective on YouTube algorithm insights is shaped by his belief in the …

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Feb. 23, 2024

Ep 481 - Lead Generation Unleashed: Transforming Prospects Into Profi…

Jennifer Tamborski is a highly experienced digital marketing strategist, specializing in crafting innovative marketing and tailored digital strategies for businesses. With over a decade of agency experience, Tamborski has developed a unique perspective on lead generation strategies, emphasizing the importance …

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Feb. 21, 2024

Ep 480 - Make Your Brand The Authority With Stæven Frey

Staeven Frey, founder and chief brand scientist at Quantum Branding, is a specialist in helping brands establish themselves as authentic and memorable category leaders through the innovative application of brand science. Frey's perspective on brand authority is rooted in his …

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Feb. 19, 2024

Ep 479 - 3-Steps To Create 30-Days Of Content In 90-Minutes With Aaro…

Aaron Witnish, co-founder of Contentonly Au, is a passionate advocate for improving the internet through the sharing of valuable content. He firmly believes in the potential of creating 30 days of content in just 90 minutes, a perspective shaped by …

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Feb. 16, 2024

Ep 478 - Principles Of Brave Influence With EksAyn Anderson

EksAyn Anderson is a renowned author, influence expert, and international speaker with a background in psychology. He is recognized for his expertise in influence through honesty and setting expectations, skills he has honed through his extensive experience in selling to …

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Feb. 14, 2024

Ep 477- How To Use Video On LinkedIn With Christopher Weiher

Christopher Weiher is a veteran video producer with a rich background spanning over two decades in the industry, specializing in b2b animations, sales presentations, and commercials. His journey in video production began in film school, which eventually led him to …

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Feb. 12, 2024

Ep 476 - 10x Your Business By Doing Less with Ryan Johnson

Ryan Johnson, founder and CEO of Three Sparrows Executive Services, is a former professional baseball player turned business coach with experience in higher education and executive leadership. His perspective on empowering CEOs to focus on vision and growth is shaped …

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Feb. 9, 2024

Ep 475 - The Relationship Between A Published Book And Speaking Engag…

Dave Kahle is a highly respected expert and author, with a wealth of experience in training and consulting for over 500 individual companies. His perspective on using a book as a tool for speaking engagements is shaped by his own …

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Feb. 7, 2024

Ep 474 - Secrets For Keeping Your Message Seen And Evergreen With Jud…

Judy M. Baker is an accomplished author and coach who, after overcoming ovarian cancer, has dedicated her life to helping authors navigate the world of content creation and marketing. Baker firmly believes in the importance of consistent content creation and …

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Feb. 5, 2024

Ep 473 - Writing Amazing Website Content That Converts with Jonny Hol…

Jonny Holsten, a seasoned professional with a background in hosting talent shows and MCing sports tournaments, has leveraged his skills in effective communication and strategic word choice to establish a successful career in the marketing industry. Jonny's perspective on creating …

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Feb. 2, 2024

Ep 472 - 3 Simple Ways To Make YOUR Content Stand Out In A Sea Of A.I…

Andrea Dell, a renowned copywriter and author, is recognized for her proficiency in authentic content creation and relationship building in business. Her perspective on the topic is shaped by her personal journey of starting a copywriting business from scratch and …

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